AAHAR 2025: The Most Anticipated Event in the Food Industry

AAHAR is India’s top food and hospitality trade show, held at Pragati Maidan, New Delhi (March 4-8). The event brought together industry leaders, food manufacturers, and culinary experts, making it a hub for networking and new opportunities. 

Dlecta at Aahar 2025

Dlecta showcased innovation and excellence at Aahar 2025, Our booth drew major attention with its premium dairy and cheese range for commercial and retail markets. The brand showcased new product launches, live demos, and interactive sessions, emphasizing quality, taste, and convenience.  

Key Highlights from Dlecta at Aahar 2025 

🧀 New Product Launches:

• Nacho Cheese Sauce – Cheesy, bold, and ready to use.
• Mozzarella Sticks – Pre cut Mozzarella in the shape of finger. Just Batter and Fry.
• Cheese Patty – Low Melt Goey Cheese in the shape of a Disc. Just Batter and Fry.

🍰 New Dishes Introduced:

• Russian Honey Medovik
• South American Tres Leches
• Middle Eastern Basbousa
• Egyptian Halawat

Key Insights from the 39th Edition of AAHAR – The International Food & Hospitality Fair

The 39th edition of AAHAR, India's premier food and hospitality show, has firmly established itself as the most significant exhibition in the country. It now stands at par with leading international food exhibitions in terms of scale, organization, and the quality of participants. This year's event was held across the expansive grounds of Pragati Maidan (Bharat Mandapam) and featured a well-segmented layout, facilitating smooth navigation and a focused experience for all visitors.

Major Takeaways from AAHAR 2025

Dlecta’s participation at the 39th edition of AAHAR provided valuable insights into emerging trends and evolving consumer preferences. Here are the key takeaways from our interactions at the event:

• Emphasis on Product Presentation
  There is a growing interest among customers in enhancing the presentation of offerings made using our ingredients, reflecting a shift toward premium and visually appealing formats.
• Fusion Desserts Gaining Popularity
  Traditional mithai shops are actively exploring fusion and modern dessert concepts to attract a younger, trend-conscious audience.
• Cheese as a Key Ingredient for Youth Appeal
  Cheese continues to stand out as a versatile and attractive ingredient, particularly popular among the younger demographic.
• Rising Demand for Clean Label Products
  Visitors showed significant interest in cheese products that are free from artificial additives, with a strong focus on clean labeling and transparency.
• Preference for E-Number-Free Desserts
  Cream cheese-based desserts made without E numbers received particular attention, highlighting a growing consumer shift toward natural and additive-free options.
• Versatility of Cream Cheese
  Cream cheese was widely appreciated for its broad utility in both sweet and savory applications, making it a sought-after ingredient across categories.
• Natural Cheese Over Processed
  Feedback from business visitors reaffirmed that today’s consumers prefer natural cheese options, viewing them as healthier and more authentic than processed varieties.

Missed us at Aahar 2025? Reach out to us to learn more about our products and business collaborations. Stay tuned for upcoming events and innovations from Dlecta!  

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